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DATA40 Terminal is a data platform designed for efficient data management and analysis in specific areas: GameDev, iGaming, Blockchain, Venture and related FinTech/AdTech.
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Gaming & iGaming Marketing Agencies 2023

(3 votes, average: 5.00 out of 5)
 26 June 2023
Marketing Agencies - iGaming
Full version:
$ 150.00

Description

A dataset of Gaming & iGaming Marketing Agencies 2023, containing 329 agencies operating in the gambling and gaming industries.

Research Goals and Objectives

  • Creation of a list of marketing agencies providing services in the gaming and/or gambling industry;
  • Determination of individual agencies’ affiliation with influencers;
  • Website traffic evaluation;
  • Headquarter location establishment;
  • Collection of contact details and available communication methods.

Research Methodology

Marketing Agencies were collected via open sources using the following search methods:

Websites traffic for individual marketing agencies was evaluated using the SimilarWeb service metrics.

Disclaimers

The study contains marketing agencies that take part in the formation of the gambling/gaming community. The collected information does not claim absolute completeness and is intermediate in the planned research cycle.

Conclusions

During the study, a dataset of 329 marketing agencies associated with gambling and gaming was formed. Revealed companies were then sorted into several groups as is listed below.

By field of activity and influencers affiliation:

  • 190 companies that work in the gaming industry;
  • 169 companies that work in the gambling industry;
  • 30 companies that work in both the gambling and gaming industries;
  • 121 companies that claim to work with influencers in the gaming and/or gambling industries.

Top 10 Agencies by traffic in April 2023:

Top 10 oldest agencies by foundation year:

Top locations by the number of hosted agency headquarters:

LocationHosted HQsLocationHosted HQsLocationHosted HQs
UK58Poland4Hong Kong1
USA52Spain4Iceland1
China24Vietnam4Italy1
India18France3Kazakhstan1
South Korea18Netherlands3Lithuania1
Thailand15Nigeria3New Zealand1
Israel14Russia3Pakistan1
Japan11Ukraine3Philippines1
Malta9Bulgaria2Portugal1
Brazil7Greece2Romania1
Germany7Indonesia2Saudi Arabia1
Singapore7South Africa2Scotland1
Australia6Argentina1Serbia1
Sweden6Armenia1Slovakia1
Canada5Austria1Turkey1
Malaysia5Bangladesh1Uruguay1
Cyprus4Cambodia1?1
Estonia4Czech Republic1--

Future Goals and Extensions

  • Expansion of the list of marketing agencies;
  • Collection of individual companies’ social media;
  • Formation of the list of marketing services provided by individual agencies;
  • Analysis of marketing trends and ad flights;
  • Inclusion of advertisement pricing models.

The listed and other additions will be added in planned expansions and subsequent research cycles.

To order an extended research, please contact us at sales@data40.com.

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