The digital marketing landscape in Latin America (LATAM) is rapidly evolving, with agencies adapting to new trends, innovative strategies, and unique regional dynamics. In this Part 2 of our comprehensive list of the top digital marketing agencies in LATAM for 2024, we dive deeper into the standout agencies making waves in the region.
Name | Website | Country | Gambling | Crypto | Gaming |
---|---|---|---|---|---|
e-Lace | https://e-lace.com/ | Uruguay | Yes | No | No |
Blue Manakin | https://thebluemanakin.com/ | Mexico | No | Yes | No |
Control F5 | https://controlf5.com.br/ | Brazil | Yes | No | No |
Postdigitalist | https://postdigitalist.xyz/ | Argentina | No | Yes | No |
Stramasa | https://stramasa.com/ | Brazil | No | Yes | No |
Furious Gaming Agency | https://furious.gg/ | Argentina | No | No | Yes |
Grifo Agência Digital | https://agenciagrifo.com.br/ | Brazil | No | No | Yes |
Champe Agency | https://champe.agency/ | Argentina | No | Yes | No |
WE Move | https://wemove.com.ar/ | Argentina | No | No | Yes |
L.O.G.A. | https://logaconsultants.com/ | Mexico | Yes | No | No |
From data-driven campaigns to creative branding solutions, these agencies are driving growth and helping businesses connect with their audiences in powerful ways. Whether you’re looking for SEO expertise, social media management, or integrated marketing solutions, this list highlights the best in the business.
1. e-Lace
e-Lace is a specialized media agency dedicated to the LATAM gambling industry, providing a wide range of digital marketing services aimed at helping gaming operations penetrate their target markets. Their services include:
Marketing Services:
- SEO: e-Lace offers precise search strategies to boost online visibility and improve search rankings for gaming brands.
- Social Media Management: They help maintain and grow social media presence, enhancing engagement between brands and their audiences.
- Content Creation: Their team creates relevant and optimized content to support brand storytelling and boost online marketing efforts.
- Marketing for Sports Betting and Casinos: They specialize in marketing services for sports betting and casino platforms, with a focus on growing these booming verticals.
- Paid Media and Media Buying: e-Lace manages media campaigns to optimize exposure across multiple channels.
2. Blue Manakin
Blue Manakin is a digital marketing agency focused on Web3, NFT, and cryptocurrency marketing. They offer a comprehensive suite of services that include:
- NFT Marketing: Helping brands create, promote, and grow NFT projects. This includes marketing strategies for NFT collections and leveraging social media platforms like Twitter, Discord, and Instagram.
- Crypto Marketing: Specializing in the launch and promotion of cryptocurrencies through strategies like influencer marketing, social media management, and Telegram management. They also assist in listing cryptocurrencies on directories and improving visibility.
- Web3 Marketing: Blue Manakin provides services like SEO for Web3, content creation, and blockchain project listings. They also manage PR campaigns and offer branding solutions for Web3 companies.
- Influencer Marketing: They connect brands with influencers on platforms such as YouTube, Instagram, Discord, and Reddit, tailoring campaigns to the target audience.
3. Control F5
Control F5 is a digital marketing agency focused on providing comprehensive solutions for online gaming companies operating in Brazil. Their services are tailored to meet the unique needs of the gaming industry, including marketing strategy, compliance, affiliate marketing, technology solutions, and customer service. Control F5 works with companies of all sizes, offering personalized strategies to optimize their operations and improve performance in the competitive Brazilian market.
Marketing Services:
- Affiliate Marketing: Control F5 develops and manages affiliate marketing programs to increase player acquisition and retention.
- Marketing and Advertising: They provide performance-driven marketing and advertising services, including media buying and campaign management to boost visibility and engagement.
- Compliance and Legal Support: With extensive knowledge of local regulations, they ensure that gaming operators meet compliance standards.
- Customer Service and Consulting: Control F5 offers customer support solutions to enhance player experience, alongside consultancy services for operational excellence.
4. Postdigitalist
Postdigitalist is a content marketing and brand storytelling agency that specializes in creating tailored digital marketing strategies for SaaS, Web3, and new media startups.
Marketing Services:
- Content Marketing: They help brands develop and execute content-first strategies to engage users and boost search rankings through SEO-optimized content. Their services cover everything from ideation and creation to editing and distribution, ensuring brands have a robust content pipeline.
- SEO and Programmatic SEO: Postdigitalist focuses on programmatic SEO and SEO audits to help brands rank organically for relevant keywords. They create content that responds to user needs rather than just keyword stuffing, ensuring sustainable growth in search engine visibility.
- Brand Storytelling: They help companies define their brand story and align it with their overall goals through a collaborative process that focuses on creating a consistent narrative across all channels. This service includes creating brand narratives, pitch decks, style guides, and more.
- Content Design & Web Development: They offer content-first web design powered by low-code tools like Webflow, ensuring fast, SEO-friendly web builds that prioritize content accessibility and user engagement. Their approach focuses on creating a seamless user experience that drives conversions.
5. Stramasa
Stramasa is a global marketing and business consulting agency offering a wide range of B2B digital marketing services, helping companies grow through customized strategies. Their core services focus on areas like SEO, content marketing, paid media, and lead generation. They work across various industries, including healthcare, technology, SaaS, manufacturing, travel, food & beverage, fintech, and crypto.
Marketing Services:
- B2B Marketing and Growth Strategies: Stramasa helps companies in the B2B space create effective digital marketing strategies, including account-based marketing (ABM), SEO, and omnichannel campaigns.
- Lead Generation: Their lead generation services ensure a steady pipeline of potential customers through paid media, organic search optimization, and performance marketing.
- Creative and Content Services: They offer content marketing, video production, and graphic design to enhance brand messaging and engage audiences.
- E-commerce and Digital Transformation: Stramasa assists businesses in optimizing their online presence, from e-commerce solutions to website development.
6. Furious Gaming Agency
Furious Gaming Agency offers specialized marketing services for brands looking to engage with esports and gaming communities. Their focus is on building authentic connections between brands and their target audiences through digital media and esports sponsorships.
Marketing Services:
- Esports Sponsorships: Furious Gaming provides opportunities for brands to sponsor their professional esports team, one of the most recognized in Latin America. Brands can benefit from visibility in esports tournaments, player jerseys, and event branding.
- Content Creation: The agency handles the entire content production process, from ideation to delivery, including video production, influencer collaborations, and social media campaigns. They specialize in creating content that appeals to gamers, leveraging popular platforms like Twitch, YouTube, and Instagram.
- Influencer Marketing: Furious Gaming connects brands with key influencers in the gaming space, helping them reach engaged audiences with authenticity. Their campaigns ensure that influencers represent brands in a way that resonates with their audience.
- Live Streaming and Event Activation: They produce live-streamed events and gaming tournaments, giving brands the opportunity to be part of large-scale gaming experiences that attract dedicated fans. This includes brand integration in Twitch streams, YouTube content, and esports tournaments.
7. Grifo Agência Digital
Grifo Agência Digital provides a wide range of digital marketing services focused on improving online visibility, engagement, and growth for businesses.
Marketing Services:
- SEO (Search Engine Optimization): Grifo specializes in optimizing websites for search engines, helping businesses improve their rankings and drive more organic traffic. Their SEO strategies include on-page optimization, keyword research, and technical improvements.
- Social Media Management: They offer social media strategy and content management, focusing on building brand awareness and increasing audience engagement across platforms like Facebook, Instagram, and LinkedIn. Their goal is to create meaningful connections between brands and their customers.
- Online Advertising: Grifo manages PPC (Pay-Per-Click) campaigns and Google Ads, targeting specific audiences to maximize ROI. They create and monitor ad campaigns to ensure businesses get the best return on their advertising investment.
- Content Marketing: The agency helps businesses with content creation, including blog posts, articles, and social media content, to enhance customer engagement and improve brand authority.
- Email Marketing: Grifo provides email marketing services to nurture customer relationships, improve retention rates, and drive conversions with targeted email campaigns.
8. Champe Agency
Champe Agency is a global marketing and communications agency that offers a variety of services aimed at helping businesses enhance their brand presence and achieve their marketing goals. With offices in Madrid and Buenos Aires, they serve clients across more than 12 countries.
Marketing Services:
- Growth Marketing: Champe focuses on performance-driven strategies that help businesses grow through customer acquisition and retention techniques.
- Paid Media and Performance Marketing: They provide media planning, buying, and campaign management to drive ROI through data analytics and targeted campaigns across digital platforms.
- Strategic Branding: Champe develops comprehensive branding strategies that include visual identity, messaging, and positioning to help brands connect with their target audience.
- Social Media Content & Strategies: The agency creates tailored social media strategies that encompass content creation and management, ensuring consistent engagement with followers and potential customers.
9. WE Move
WE Move is a full-service creative communications and marketing agency based in Argentina. The agency specializes in branding, digital marketing, public relations (PR), and BTL (Below The Line) activations. They focus on using creativity, passion, and strategic insights to craft personalized campaigns that enhance brand visibility and engagement.
Marketing Services:
- Branding: WE Move helps brands develop a strong identity through services like logo design, website development, social media profiles, and point-of-sale imagery.
- Digital Marketing: Their digital expertise covers social media campaigns, content management, advertising on social platforms, and website design.
- Public Relations (PR): WE Move offers strategic PR services, including media relations, press coverage, media training, and event management to boost brand exposure and reputation.
- BTL Activations: The agency also focuses on direct marketing through public activations, point-of-sale promotions, and event organization to engage audiences with experiential marketing strategies.
10. L.O.G.A.
L.O.G.A. is a specialized consulting and digital marketing agency focused on the online gambling industry in Latin America. They provide tailored solutions for online casinos, sports betting, poker, and other gaming sectors. Their key services include:
Marketing Services:
- Marketing Strategy and Media Planning: L.O.G.A. helps gaming companies create targeted marketing strategies, determining the best opportunities in media for each country in Latin America. They assist with budget allocation and strategic media placement to optimize campaigns.
- Sponsorships: The agency facilitates sponsorship opportunities in major sports, particularly soccer, allowing brands to reach a large audience through high-visibility partnerships.
- Brand Representation: L.O.G.A. offers representation services at major gaming and gambling events across Latin America, handling public relations and building brand presence through networking and exposure.
- Market Entry Strategy: They provide guidance for companies looking to enter markets like Mexico, Peru, and Brazil, with services including benchmarking, market research, and local partnerships for licensing and payment solutions.
- Local Payment Solutions: Recognizing the importance of regional payment methods, L.O.G.A. facilitates partnerships with local payment providers, ensuring a seamless user experience for customers across Latin America.
Shaping the Future of Digital Marketing in LATAM
As the digital marketing landscape in Latin America continues to expand, the agencies featured in this series exemplify the innovation, adaptability, and strategic thinking necessary to succeed in a competitive environment. These top-tier agencies are not only leveraging data and creativity to deliver exceptional results but are also setting new benchmarks for digital marketing excellence across the region. Whether you’re a local business or an international brand, partnering with one of these leading agencies can be the key to unlocking growth and success in LATAM’s dynamic markets.
Digital marketing agencies are specialized companies that manage online marketing activities for businesses. Their services include creating social media strategies, optimizing web content for search engines (SEO), running online ad campaigns, and more to help increase brand visibility and engagement.
Digital marketing agency fees can range widely, with average monthly costs from $900 to $20,000, depending on the scope and services required. Pricing depends on factors such as project complexity, target reach, and campaign customization, so it’s helpful to know average rates for each service before consulting an agency.
For small businesses, digital marketing expenses vary based on needs and budget. Pay-per-click (PPC) advertising, for instance, can cost between $1,000 to $10,000 monthly but can also be effective on a smaller budget. Many smaller companies run successful PPC campaigns for just a few hundred dollars each month.