As Twitch continues to grow as a leading platform for gaming and streaming, female streamers are securing their place in this digital landscape. From compelling gameplay to engaging personalities, these streamers are leveraging their skills and charisma to build dedicated communities. Here, we explore some of the most influential female streamers and how their audiences make them ideal for promoting a variety of products. The article is presented the data for the last month.
Rank | Influencer | Hours watched | PEAK VIEWERS | Followers | Earnings | |
---|---|---|---|---|---|---|
1 | pokimane | 399,267 | 21,553 | 9,3 m | $4,145 | |
2 | Loserfruit | 65,971 | 1,830 | 2,9 m | $2,238 | |
3 | Kyedae | 356,467 | 17,111 | 2,8 m | $4,903 | |
4 | Chica | 120,821 | 8,142 | 2,4 m | $1,705 | |
5 | LilyPichu | 27,100 | 0 | 2,4 m | 0 | |
6 | Ironmouse | 1,823,127 | 22,813 | 1,9 m | $16,169 | |
7 | Loeya | 360,316 | 3,470 | 1,6 m | $5,325 | |
8 | Shylily | 333,921 | 7,493 | 1,4 m | $10,440 | |
9 | itsHafu | 7,049 | 1,052 | 1,3 m | $160 | |
10 | LuluLuvely | 171,502 | 2,834 | 1,3 m | $3,176 | |
11 | BrookeAB | 21,438 | 541 | 1,3 m | $734 | |
12 | Jinnytty | 1,193,756 | 11,329 | 1 m | $8,079 | |
13 | OMGitsfirefoxx | 1091 | 291 | 730, 7 k | - | |
14 | saddummy | 16,775 | 1,810 | 675,6 k | - | |
15 | Annemunition | 48,751 | 1,308 | 620,6 k | $1,208 | |
16 | Alexia Raye | 15,092 | 516 | 384.7k | $469 | |
17 | Ninjayla | 22,608 | 1,240 | 154,6 k | $958 | |
18 | AshleyRoboto | 28,562 | 10,311 | 99,8 k | $2,510 | |
19 | lunity | 44,035 | 1,268 | 94,8 | $1,447 | |
20 | Bri | 5,503 | 333 | 30,7 K | $112 |
Top 20 Female Twitch Streamers
Pokimane
Followers: 9.3 million
Imane Anys, known as Pokimane, is celebrated for her versatility in gaming and content creation. Playing Valorant, PUBG Mobile, and Content Warning, she captivates millions with her strategic gameplay and vibrant personality. Her streams often feature competitive highlights, educational moments, and her light-hearted banter with friends. As a streamer with one of the largest followings, her influence extends beyond gaming into lifestyle content, making her an exceptional choice for diverse brand promotions.
Loserfruit
Followers: 2.9 million
Australian streamer Kathleen Belsten, aka Loserfruit, is beloved for her enthusiastic personality and her ability to excel across multiple genres. Her gameplay spans Golf With Your Friends, Another Crab’s Treasure, GeoGuessr, Overwatch 2, and Fortnite, showcasing her adaptability. She balances competitive spirit with humor and creativity, engaging viewers through high-energy streams. Loserfruit’s ability to create versatile content has cemented her as a valuable partner for brands seeking to reach a fun-loving audience.
Kyedae
Followers: 2.8 million
Kyedae Shymko, known simply as Kyedae, is renowned for her expertise in Valorant while also diving into Zenless Zone Zero and Overkills. Her streams blend high-level gameplay with relatable commentary, building a loyal community that enjoys her laid-back yet competitive vibe. Kyedae stands out for her friendly persona and knowledge, drawing viewers who value skillful play and authenticity, which makes her a compelling influencer for products geared toward younger gamers.
Chica
Followers: 2.4 million
Maria Lopez, known as Chica, focuses primarily on Fortnite but also mixes in Tom Clancy’s Rainbow Six. Her strategic skills and approachable personality have amassed a loyal following. Chica’s focus on team coordination and inventive strategies appeals to competitive gamers while her friendly demeanor keeps the atmosphere fun. Her consistent engagement with her audience through collaborations and charity events makes her a strong promoter for gaming-related products.
LilyPichu
Followers: 2.4 million
Lily Ki, better known as LilyPichu, is not just a gamer but also a talented voice artist and a successful VTuber. Playing games like Tom Clancy’s Rainbow Six Siege, she captivates viewers with her humorous commentary and creative animations. Her playful, wholesome streams resonate with fans of various ages, expanding her appeal to advertisers beyond gaming. Her ability to blend gaming with music and animation offers a unique marketing opportunity.
Ironmouse
Followers: 1.9 million
Ironmouse is known for her captivating VTuber persona, creating a whimsical world in Late Night and Vshojo. Her streams entertain through vibrant conversations and plush toy merchandising. Ironmouse’s consistent streaming schedule and her ability to connect with viewers build a fiercely loyal community, making her an excellent candidate for brands targeting alternative gaming audiences.
Loeya
Followers: 1.6 million
Swedish streamer Loeya specializes in Fortnite, where she impresses with her strategic gameplay. Her streams are marked by quick thinking and smooth coordination, drawing viewers who enjoy high-level play. Loeya’s relatable personality and positive attitude keep her audience engaged, providing brands with a promising opportunity to connect with a global fan base.
Shylily
Followers: 1.4 million
Shylily brands herself as a “Professional Ocean Oreo VTuber,” focusing on World of Warcraft, Cult of the Lamb, Warframe, and Stellar Blade. Her streams provide a unique combination of charm and skill, creating an immersive experience that engages her audience. Her VTuber persona adds another layer of creativity to her streams, offering brands a fresh way to approach digital marketing.
itsHafu
Followers: 1.3 million
Rumay Wang, aka itsHafu, stands out for her prowess in Among Us, Stardew Valley, Backpack Battles, and Tempest: Tower of Probatio. Her strategic gameplay, relatable storytelling, and vibrant personality attract a diverse audience. itsHafu is known for her friendly competitiveness, drawing viewers who enjoy high-level play and community interaction, making her a great fit for casual gaming brands.
LuluLuvely
Followers: 1.3 million
LuluLuvely captivates viewers with her mastery of Apex Legends and House Flipper 2. Her streams are known for fast-paced gameplay, exciting challenges, and a positive attitude. LuluLuvely’s competitive spirit and engaging commentary make her an ideal partner for gaming-related products.
BrookeAB
Followers: 1.3 million
Brokeabb is known for her versatile gaming in VALORANT, Fortnite, L.A. Noire, and Red Dead Redemption 2. Her streams offer a mix of story-driven play and multiplayer competition, creating a vibrant atmosphere that appeals to various gaming communities.
Jinnytty
Followers: 1 million
Yoo Yoonjin, aka Jinnytty, is a Korean streamer who excels in language versatility, speaking Korean, English, and Chinese. Her streams feature lifestyle content alongside gameplay, creating a well-rounded entertainment experience. Her ability to connect across languages and gaming genres makes her a great fit for brands looking to reach a broad audience.
OMGitsfirefoxx
Followers: 730.7k
Sonja Reid, known as OMGitsfirefoxx, is known for her love of The Legend of Zelda. Her streams combine nostalgia with modern gaming sensibilities, offering viewers an engaging blend of adventure, exploration, and humor. Her affinity for fantasy games attracts a niche audience that is perfect for creative promotions.
saddummy
Followers: 675.6k
saddummy brings a unique flavor to Twitch by sharing insights into Korean culture alongside her gaming content. Her community thrives on her relatable approach and entertaining commentary, making her a valuable influencer for brands aiming to reach culturally aware audiences.
Annemunition
Followers: 620.6k
Annemunition is known for her streams of Baldur’s Gate 3, Horizon Forbidden West, and Gray Zone Warfare. Her strategic mind and engaging personality keep viewers entertained. Annemunition’s fan base is drawn to her versatility and high-quality gameplay, offering a strong marketing opportunity for tactical and RPG-focused brands.
Alexia Raye
Followers: 384.7k
Alexia Raye is a biochemistry student who blends her academic journey with gaming streams, including Pokemon, Minecraft, Teamfight Tactics, Overwatch 2, No Rest for the Wicked, and World of Warcraft. Her engaging streams attract viewers who appreciate her analytical approach and warm personality.
Ninjayla
Followers: 154.6k
Ninjayla thrives on Apex Legends and Fortnite, captivating her audience with fast-paced, strategic gameplay. Her energy and quick decision-making make her streams exciting, drawing viewers who enjoy action-packed content.
Ashley Roboto
Followers: 99.8k
Ashley Roboto delivers engaging streams of Minecraft, Chibi-Robo, and Lethal Company. Her energetic personality and cheerful demeanor create a welcoming space for her growing community.
lunity
Followers: 94.8k
lunity plays Stellar Blade, FINAL FANTASY XVI, and No Rest for the Wicked. Her streams offer a blend of in-depth gaming and community interaction, catering to those who seek a mix of immersion and conversation.
Bri
Followers: 30.7k
Bri showcases her lifestyle while playing The Outlast Trials and Diablo IV, blending gaming with social interaction. Her streams reflect her lively personality and ability to connect with friends and viewers alike.
Twitch Girls: Rising Above Challenges and Building Powerful Brand Partnerships
Female streamers, often called “Twitch girls,” play a significant role in the platform’s growth, captivating millions with their gaming skills, creativity, and personalities. However, they often face challenges like harassment, gender bias, and scrutiny from some viewers, creating hurdles that can hinder their streaming journey. Despite these issues, many have risen above them, creating supportive communities and using their influence to advocate for positive change.
Brands increasingly recognize the power and impact of female gamers. Collaborating with “Twitch girls” allows companies to tap into a diverse and dedicated audience. One notable example is Pokimane’s partnership with Logitech, where she became the face of their G Pro X headset, blending her influential persona with a trusted gaming brand. Such collaborations exemplify how female streamers can effectively bridge gaming culture and product promotion, proving to brands that Twitch provides unparalleled opportunities for impactful marketing.
Female Twitch streamers often build strong, positive communities by fostering supportive and inclusive environments during their streams. They establish clear rules to moderate interactions and collaborate with fellow streamers, creating networks that offer mutual support. Some also use social media to raise awareness about online harassment, advocating for safe digital spaces. They diversify their content to appeal to a broader audience, creating a mix of gaming, lifestyle, and educational material that reflects their interests.
Brands can partner with female Twitch streamers by aligning their values and products with the streamer’s audience and content style. Successful partnerships include co-branded merchandise, sponsorships, and product placements that naturally fit into the streamer’s on-screen persona. It's crucial to respect the authenticity of the streamer’s content while offering products that resonate with their community. Companies like Logitech, which partnered with Pokimane, demonstrate that collaborations are most effective when there is a genuine connection between the brand and the streamer’s image.
Many female Twitch streamers diversify their gaming content by exploring different game genres, adding variety and new challenges to their streams. They mix competitive and casual games, include storytelling elements, and integrate their personal hobbies like art, music, or cooking into the gaming environment. Some, like LilyPichu, blend their streams with creative pursuits like voice acting or animation, while others, like Kyedae, balance their primary game with trending new titles. This diversity ensures that their content remains fresh and engaging, keeping their audience coming back.