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Electronic Arts Inc. 2024 Performance and Recent Developments

Jul 29, 2024
Written by
Elizaveta Latinskaya
Elizaveta Latinskaya
Reviewed by
Aigerim Ercik
Aigerim Ercik
Electronic Arts Inc. 2024 Performance and Recent Developments

Electronic Arts Inc. (EA), headquartered in Redwood City, Northern California, has delivered a noteworthy performance in the fiscal year 2024. The company, renowned for its critically acclaimed and high-quality game brands like EA SPORTS FC, Battlefield, Apex Legends, The Sims, Madden NFL, Need for Speed, Titanfall, and F1, has continued to make significant strides in the gaming industry.

Financial Overview

EA reported a net revenue of $7,562 million for FY24, marking a 1.83% increase from $7,426 million in FY23. This growth follows a 6.22% increase from $6,991 million in FY22. The net revenue structure for FY24 was dominated by live services and other revenues, which contributed 73.35% ($5,547 million). Full game downloads accounted for 17.76% ($1,343 million), while packaged goods contributed 8.89% ($672 million).

By platform, console games led the revenue generation with 61.25% ($4,652 million), followed by PC and other platforms at 22.71% ($1,717 million), and mobile games at 16.04% ($1,213 million). The total shares outstanding increased slightly from approximately 273,000,000 on March 31, 2024, to 273,378,719 by May 20, 2024. EA also declared a dividend of $0.19 per common share, amounting to $205 million.

Company Strategy and Values

EA’s strategy centers on delivering innovative games, content, and online services for consoles, mobile devices, and PCs. The company boasts nearly 600 million active players worldwide. EA emphasizes creativity, pioneering innovation, passion, determination, learning, and teamwork. They are committed to fostering an inclusive, creative, and diverse workplace culture.

Major Events and Developments

Game Releases and Innovations: In FY24, EA launched 11 new games and 600 content updates. Notably, EA SPORTS FC emerged as a new franchise, becoming the top-selling game in Western Europe for 2023. EA recently announced EA SPORTS FC 25, set to release globally on September 27, featuring innovations like Rush and FC IQ. The game will include enhanced team tactics and a new 5v5 game mode.

Staff Layoffs and Strategic Shifts: In 2024, EA laid off 5% of its workforce, approximately 670 employees, as part of its response to the “accelerating industry transformation.” This strategic shift led to the cancellation of the development of a Star Wars first-person game by Respawn Entertainment and the shutdown of Ridgeline Games, a studio focused on single-player Battlefield experiences.

Financial Health: As of March 31, 2024, EA’s total equity stood at $7,513 million, a 3.02% increase from the previous year. The company’s total current assets were $4,247 million, surpassing total current liabilities of $3,090 million by $1,157 million.

Challenges and Controversies

EA has faced several challenges over the years. In 2004, its exclusive agreements in the sports gaming sector drew criticism for stifling competition. In 2018, EA was fined $11.7 million by the Netherlands Gaming Authority for violating gambling laws related to loot boxes. Additionally, the release of Battlefield 2042 in 2021 received overwhelmingly negative reviews on Steam, impacting the company’s reputation.

Future Outlook

EA has a strong slate of upcoming games for the rest of 2024, including College Football 25 and Madden NFL 25, set to release in July and August, respectively. The company also recently released the trailer for Dragon Age: The Veilguard, slated for a Fall 2024 release. These releases are expected to drive net booking growth in the upcoming quarters.

For fiscal 2025, EA anticipates net bookings between $7.3 billion and $7.7 billion and revenues in the range of $7.1-$7.5 billion. Despite facing stiff competition from industry giants like NetEase, Take-Two Interactive, and Roblox, EA’s focus on innovative gaming technology and immersive experiences positions it well for future growth.

Conclusion

EA’s performance in 2024 reflects its resilience and ability to adapt to the evolving gaming industry. While the company navigates challenges such as competition and regulatory scrutiny, its strategic innovations and strong game portfolio continue to solidify its position as a leading global entertainment business. EA’s future success will hinge on its ability to innovate and engage its vast player base in an increasingly competitive market.

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