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Best Selling Video Games: Ranked by Sales [2024]

26 May, 2024
Written by
Elizaveta Latinskaya
Elizaveta Latinskaya
Reviewed by
Aigerim Ercik
Aigerim Ercik
Best Selling Video Games: Ranked by Sales [2024]

The video game industry has always been a hotbed of innovation, creativity, and fierce competition. In 2024, the landscape is dominated by titles that have not only set the standard for gaming excellence but have also rewritten the rules of marketing in the digital age. According to Statista forecast,the video game industry is not only thriving due to its innovative and competitive nature but also due to its significant economic impact, with the market projected to reach a revenue of US$282.30 billion. The average revenue per user is expected to hit US$215.20, underscoring the financial success alongside the creative achievements of leading titles. Here’s a closer look at the most popular video games of 2024, their groundbreaking marketing strategies, and the collaborations that have catapulted them into the stratosphere of success.The data is current as for March 2024.

How we calculate Our high-load parsers scrape the web and our marketing analysts process the data to provide up-to-date information for business.
Rank Game Genre Developer Publisher Platform Release date
1 minecraft Minecraft Sandbox, survival Mojang Studios Mojang Studios Windows, macOS, Linux November 18, 2011
2 Grand Theft Auto Grand Theft Auto V Action-adventure Rockstar North Rockstar Games PlayStation 3, PlayStation 4, PlayStation 5, Xbox 360, Xbox One, Xbox Series X/S, PC September 17, 2013
3 Tetris Tetris (EA) Puzzle EA Mobile Electronic Arts iOS, Android, BlackBerry OS, Windows Phone July 9, 2008
4 Wii Sports Wii Sports Sports Nintendo EAD Nintendo Wii November 19, 2006
5 PUBG: Battlegrounds Battle Royale PUBG Studios Tencent / Bluehole Windows, Android, iOS, Xbox One, PlayStation 4, Stadia, Xbox Series X/S, PlayStation 5 December 20, 2017
6 Mario Kart 8 Deluxe Mario Kart 8 Deluxe Kart Racing Nintendo EAD Nintendo Nintendo Switch April 28, 2017
7 Red Dead Redemption 2 Red Dead Redemption 2 Action-adventure Rockstar Games Rockstar Games PlayStation 4, Xbox One, Windows, Stadia October 26, 2018
8 Super Mario Bros. Super Mario Bros. Platformer Nintendo EAD Nintendo NES September 13, 1985
9 Overwatch Overwatch First-person shooter, hero shooter Blizzard Entertainment Blizzard Entertainment Windows, PlayStation 4, Xbox One, Nintendo Switch, PlayStation 5, Xbox Series X/S May 24, 2016
10 The Witcher 3: Wild Hunt The Witcher 3: Wild Hunt Action role-playing CD Projekt Red CD Projekt PlayStation 4, Windows, Xbox One, Nintendo Switch, PlayStation 5, Xbox Series X/S May 19, 2015

10 Best Selling Video Games

1. Minecraft

  • Developer: Mojang Studios
  • Release Date: November 18, 2011
  • Copies Sold: 300,000,000

Minecraft’s enduring appeal is a testament to its open-ended gameplay and the vibrant community it nurtures. In 2024, Mojang Studios embarked on an ambitious campaign, “Build Your World,” leveraging AR technology to blend the digital and physical worlds like never before. This feature encouraged outdoor exploration, as players could find unique resources and challenges in real-world locations, similar to the mechanics seen in games like Pokémon GO. Recognizing the game’s potential as an educational tool, Mojang Studios released a comprehensive expansion pack specifically designed for classroom use. This pack included pre-built worlds themed around various STEM subjects, such as physics, engineering, and biology, complete with interactive experiments and challenges. These additions made Minecraft a versatile educational tool, capable of illustrating complex concepts in an engaging, hands-on manner.

2. Grand Theft Auto V

  • Developer: Rockstar Games
  • Release Date: September 17, 2013
  • Copies Sold: 195,000,000

The criminal underworld of Los Santos has never been more enticing. Rockstar Games revitalized GTA V with the “Live Another Life” campaign, incorporating VR experiences that offered players unprecedented immersion.These weren’t just simple performances; players could interact with the events in real-time, participating in special missions and activities related to the concerts. The lineup included artists known for their dynamic live performances and appeal to the game’s diverse player base. High-profile collaborations with celebrities for in-game concerts and exclusive content drops have kept the community buzzing and the sales counter ticking.

3. Tetris (EA)

  • Developer: Electronic Arts
  • Release Date: September 12, 2006
  • Copies Sold: 100,000,000

The classic game of Tetris remains a juggernaut, thanks to EA’s innovative approach to community engagement. The “Tetris Together” initiative introduced a social gaming platform, transforming solitary play into a shared experience. This included features like the ability to create custom rooms to invite friends to play together, utilizing the mechanics similar to the Royale mode. It also incorporated real-time voice chat for each custom room, enhancing the sense of community and interaction among playersCelebrity Tetris tournaments and partnerships with lifestyle brands have introduced the game to a new generation, proving that a classic never goes out of style.

4. Wii Sports

  • Developer: Nintendo
  • Release Date: November 19, 2006
  • Copies Sold: 82,900,000

Wii Sports redefined family game night, and in 2024, Nintendo introduced the “Wii Sports League,” turning living rooms into arenas.By partnering with fitness influencers and organizing global virtual tournaments, Nintendo has made exercising a more enjoyable and accessible experience for people of all ages, successfully merging fitness with fun through interactive gameplay. This approach has broadened the appeal of home-based physical activities, making fitness more engaging and integrated into daily entertainment

5. PUBG: Battlegrounds

  • Developer: PUBG Corporation
  • Release Date: December 20, 2017
  • Copies Sold: 75,000,000

The battle royale genre owes much to PUBG: Battlegrounds. The “Survive the Real World” campaign, blending in-game challenges with real-world scavenger hunts, has been a masterstroke. Partnerships with outdoor apparel brands and survival experts have reinforced the game’s gritty, survivalist ethos, making it more than just a game—it’s a lifestyle.PUBG has garnered immense popularity and loyalty from its community, significantly propelled by word-of-mouth marketing, making it a staple among gamers. Professional players and streamers further amplify the game’s reach, engaging audiences and generating revenue through their gameplay, thus providing free publicity for PUBG. Additionally, PUBG continues to evolve, offering new features and improved gameplay, while also creating work-from-home opportunities for gaming enthusiasts.

6. Mario Kart 8 Deluxe

  • Developer: Nintendo
  • Release Date: May 29, 2014
  • Copies Sold: 69,040,000

The charm of Mario Kart 8 Deluxe lies in its chaotic, fun-filled races. In 2024, Nintendo launched “Mario Kart Tour” a global event transforming landmark locations into real-life Mario Kart tracks. Player can drive Amsterdam, London, Athens and etc. Nintendo has a history of engaging players with various in-game events and tournaments, such as the Mario Kart 8 Deluxe tournament held in March 2024, where players could join in a competitive setting to earn My Nintendo Gold Points. These events typically encourage participation through a mix of in-game challenges and rewards, leveraging the competitive spirit of the Mario Kart community. Celebrity races and brand collaborations, from automotive to fast food, have driven its appeal to new heights, making it a cultural phenomenon.

7. Red Dead Redemption 2

  • Developer: Rockstar Games
  • Release Date: October 26, 2018
  • Copies Sold: 61,000,000

The wild west has never been more alive than in Red Dead Redemption 2. Rockstar’s “Live the Legend” campaign has offered players bespoke western experiences, from horseback riding retreats to historical reenactments. Rockstar Games has collaborated with the apparel brand Barking Irons to launch a unique, limited-edition line of clothing and accessories, drawing inspiration from the Red Dead Redemption 2 game.

8. Super Mario Bros.

  • Developer: Nintendo
  • Release Date: September 13, 1985
  • Copies Sold: 58,000,000

The game that started it all, Super Mario Bros., continues to capture hearts. Nintendo’s “Mario Across Worlds” initiative has seen the beloved plumber popping up in unexpected places. Nintendo’s promotion strategy for Super Mario Bros., encapsulated in the “Mario Across Worlds” initiative, involves innovative engagement by integrating Mario into diverse environments, such as street art and interactive urban games. This approach leverages nostalgia while simultaneously refreshing the gaming experience, ensuring Super Mario Bros. remains a beloved franchise across generations.

9. Overwatch

  • Developer: Blizzard Entertainment
  • Release Date: May 24, 2016
  • Copies Sold: 50,000,000

Overwatch’s team-based action has fostered a strong esports community. Blizzard’s “Heroes Unite” campaign, encouraging player-created content and stories, has enriched the game’s lore. Collaborations with the entertainment industry to produce animated shorts which published on platforms like YouTube and the official Overwatch website. They have been instrumental in building the game’s narrative universe and engaging the community. Moreover, The Overwatch presented comic books that had been published by Blizzard Entertainment. They are available for readers on the official Overwatch website. Fans can access these comics for free, allowing them to explore the lore and stories of their favorite characters and the Overwatch universe in depth. and comic books have expanded its universe beyond the game, captivating a broader audience.

10. The Witcher 3: Wild Hunt

  • Developer: CD Projekt
  • Release Date: May 19, 2015
  • Copies Sold: 50,000,000

The epic saga of Geralt of Rivia in The Witcher 3: Wild Hunt has been a masterclass in storytelling. The “Live the Legend” interactive exhibits, bringing the game’s rich narrative to museums and cultural festivals, alongside collaborations with renowned fantasy authors for expanded universe novels, have cemented its place in the pantheon of great fantasy epics. As for the expanded universe novels, they were penned by Andrzej Sapkowski, the original author of The Witcher series, who expanded on the lore and adventures of Geralt of Rivia through his novels, further enriching the game’s backdrop and the broader Witcher universe.

These titles not only highlight the pinnacle of gaming excellence but also underscore the innovative marketing strategies and collaborations that have made them stand out in a crowded marketplace. As we look to the future, these games set a high bar for what’s possible in both interactive entertainment and creative engagement with audiences worldwide.

Trends in the Gaming Industry in 2024:

  • Augmented Reality Integration: Games like Minecraft have leveraged AR to merge digital gameplay with the physical world, encouraging outdoor exploration.
  • Esports and Community Engagement: Titles such as Overwatch have strengthened their esports presence and community involvement through creative content like animated shorts and comic books.
  • Nostalgia Meets Innovation: Classic franchises like Super Mario Bros. have remained relevant by blending nostalgic elements with fresh, interactive experiences across various platforms.
  • Diverse Storytelling: Games like The Witcher 3 have explored rich narratives, attracting fans of deep storytelling.
  • Brand Collaborations: Partnerships, such as Red Dead Redemption 2 with Barking Irons, have brought game-inspired merchandise to fans.
  • Interactive Events: Events like “Mario Kart Tour” have transformed gaming into real-world experiences, engaging wider audiences.
1. What has contributed to the increased popularity of gaming in 2024?

Innovative marketing strategies, augmented reality features, and a strong focus on community engagement have played pivotal roles.

2. How have classic games maintained their appeal?

By integrating modern technology and interactive elements that resonate with both long-time fans and new audiences.

3. What role does esports play in the gaming industry?

Esports has significantly contributed to community building, offering competitive platforms that foster a deep sense of camaraderie and rivalry among players.

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