Affiliate Marketing 2024: Statistics, Top Networks, and Charts

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The affiliate marketing industry has experienced rapid growth over the past several years, establishing itself as a major player in digital marketing. By 2024, the market is expected to be valued at $32.3 billion, showing a significant increase from previous years. Key factors contributing to this expansion include the rise of influencers, bloggers, and the increasing importance of product reviews in consumer purchasing decisions. With affiliate marketing statistics showing that 86% of publishers expect stable or growing revenues and 73% of retailers reporting that affiliate programs meet their income objectives, the industry’s future looks promising. This article delves into the latest statistics on affiliate marketing in 2024, top affiliate networks, key affiliate teams, and platform rankings, providing a comprehensive overview of the industry’s current landscape.
The affiliate marketing industry has seen remarkable growth, expanding by 72.5% since 2016. Currently valued at $27.8 billion, it is expected to reach $32.3 billion by 2024 and $48 billion by 2027, demonstrating the industry’s strong momentum. The rise of influencers, bloggers, and consumer reliance on product reviews has driven this surge.
According to affiliate marketing statistics, 86% of publishers anticipate stable or increasing revenues, while 73% of retailers confirm that affiliate marketing meets their income objectives.
Earnings in affiliate marketing vary based on experience level. Here’s a snapshot of average affiliate marketing income:
In 2024, 35% of affiliates are expected to generate at least $20,000 annually, with 15% earning between $80,000 to $1 million per year.
Source: Demandsage
In the affiliate marketing industry, there are several key lists and charts that help assess the top players in the market and track industry trends. These lists and rankings cover various segments of the industry, from top affiliates to leading affiliate programs and networks.
1. Top Affiliate Networks
Affiliate networks play an important role in the marketing ecosystem, connecting advertisers with affiliates. Several well-known charts and lists regularly rank the top networks. Examples include:
2. Top Affiliates and Affiliate Teams
Affiliate marketers and teams also have their own rankings, based on their success in various niches. These lists include both major players and emerging teams showing significant growth. Popular resources include:
3. iGaming Affiliate Awards
In the iGaming sector, there are special awards and charts for affiliates who have achieved outstanding results. One of the most renowned is iGB Affiliate Awards – One of the most prestigious events in the iGaming industry, where the best affiliates and affiliate programs are awarded annually. The award includes categories such as “Best iGaming Affiliate”, “Best New Affiliate”, “Best Affiliate Program”, and others.
4. CPA and CPS Platform Ratings
There are charts and rankings that evaluate platforms offering affiliate programs based on CPA and CPS models. Among them:
Lists of participants in affiliate marketing and charts provide valuable information for all sides of the industry. They help advertisers, affiliates, and networks navigate opportunities, find the best programs, and optimize their strategies. Charts like mThink Blue Book, iGB Affiliate Awards, and platforms like Affpaying play an important role in understanding the market and its key players.
As the affiliate marketing industry continues to expand, the role of data-driven insights and key rankings becomes more crucial for advertisers, affiliates, and networks alike. The affiliate marketing statistics for 2024 highlight the growing potential of this field, with an increasing number of affiliates achieving higher earnings and many retailers benefiting from affiliate-driven income streams. With the support of resources such as mThink Blue Book, iGB Affiliate Awards, and Affpaying, industry participants can optimize their strategies and find the best opportunities in this fast-evolving market. The year 2024 promises further growth, innovation, and success in affiliate marketing, with the industry on track to reach $48 billion by 2027.
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