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1xBet’s eGaming Impact: B2B Solutions, Awards, and Restrictions

Nov 26, 2024
Written by
Elizaveta Latinskaya
Elizaveta Latinskaya
Reviewed by
Aigerim Ercik
Aigerim Ercik
1xBet's eGaming Impact: B2B Solutions, Awards, and Restrictions

About 1xBet

1xBet is a global eGaming platform, offering localized websites in over 10 countries and renowned for providing some of the most competitive odds in the industry. With a user base exceeding 400,000, 1xBet continues to mark significant milestones in its growth.

The platform supports various bet types, including singles, accumulators, system, and chain bets. Additionally, it offers a wide range of betting markets, such as European handicap, correct score, run of play, over/under, and team to score first. A comprehensive selection of markets is also available for international club and country-level games.

1xBet provides both pre-match and live betting, with live bets accessible 24/7. The platform supports more than 30 deposit and withdrawal methods, ensuring flexibility for users.

Apart from sports betting, 1xBet is also well-known for its casino games and online slots. Players can enjoy numerous bonuses to enhance their gaming experience. The casino games are purely based on chance, offering an exciting and entertaining experience for all users.

1xBet founders and key personnel

1xBet was founded in 2007 by a group of individuals from Russia. 1xBet was founded in 2007 by Roman Semiokhin, Dmitry Kazorin, and Sergey Karshkov, three individuals with roots in Russia. Roman Semiokhin and Dmitry Kazorin were key figures in the company’s growth, focusing on technology and market expansion. Sergey Karshkov, a former Russian intelligence officer, also played a significant role in the founding of the company. Karshkov passed away in June 2023.Initially, 1xBet started operations in Eastern Europe and quickly expanded to international markets through a combination of aggressive marketing and a broad selection of betting services. Nowadays there is a large company with key personnels listed below:

Roman Semiokhin and Dmitry Kazorin – founders

Tanny Lee – CEO 

Yury Matsiyun – Chief Marketing Officer (CMO) 

Evgenyi T – Chief Commercial Officer (CCO)

Eugene Baranov – Chief Business Development Officer 

Alex Sommers – Director of Affiliate Marketing Program

Note: the data collected from Linkedin

Worldwide Representatives

1xBet has a strong global presence, with representatives across many countries, including regions in Europe, Africa, Asia, and Latin America. These representatives help the company navigate the complexities of international markets, ensuring compliance with local regulations while driving market-specific growth.

Current Registration and Headquarters

As of now, 1xBet is officially registered in Curacao, a jurisdiction known for its online gambling licenses. The company’s license allows it to operate in numerous regions worldwide, with certain restrictions in countries where online gambling is heavily regulated or prohibited. Despite its registration in Curacao, 1xBet continues to operate internationally and maintains several offices in key regions to manage its global operations.

1xBet’s B2B Influence

1xBet has solidified its presence as a major global player in the betting industry, with a robust B2B infrastructure that serves a wide array of partners across various regions. Its influence stretches from innovative platform offerings to international recognition in prestigious awards ceremonies. This report highlights 1xBet’s B2B capabilities, innovations, and its impact on the industry, backed by data from various sources.

1. Bet-2b2 com Saas platform

1xBet’s B2B model is anchored by the platform provided by Bet-B2B, an innovative solution designed for rapid creation of betting products. This platform supports numerous global bookmakers, serving over a million players daily. One of the companies utilizing this platform was recently recognized as the “Rising Star in Sports Betting Innovation” at the SBC Awards. 

1xBet’s platform includes a wide range of IT-services aimed at enhancing the functionality and management capabilities of its clients:

  • Affiliate Program: 1xBet boasts an in-house affiliate program, enabling partners to attract players worldwide. This approach leverages the company’s extensive reach and helps create new revenue streams for partners.
  • Back-office Solutions: Partners can monitor financial flows seamlessly through a unified interface, streamlining the management of various cash flow channels.
  • Bonus Program: Tailored bonus systems are provided, designed to mitigate risks while being adapted to each partner’s needs.
  • CMS and CRM Systems: These systems give partners extensive site management and financial analytics capabilities, ensuring that each platform can be customized and optimized for maximum efficiency.

BetB2B offers a diverse range of B2B solutions designed to meet the needs of various betting operators and partners. These solutions focus on flexibility, scalability, and integration, ensuring that partners can easily launch or expand their betting businesses across different platforms and markets. Below is a description of three key solutions provided by BetB2B:

  • Retail Solution – Betting Solutions for Land-Based Betting Businesses

The Retail Solution is designed specifically for land-based betting operators looking to enhance or establish their presence in the physical betting market. This solution includes all the tools required to set up and manage a retail betting shop, ensuring a seamless integration of in-shop betting terminals with backend operations.

  • Sportsbook iFrame – Sports Betting API Solution

The Sportsbook iFrame solution is a flexible sports betting API that allows operators to integrate sports betting features directly into their websites or platforms. This lightweight integration method is ideal for companies that want to offer sports betting services without building an entire platform from scratch.

  • Turnkey Solution – All-in-One Casino and Betting Platform for iGaming Businesses

The Turnkey Solution is a comprehensive, all-in-one platform for operators looking to enter the iGaming market. This solution provides everything needed to run a successful online casino or betting business, from the front-end website to the backend management tools.

2. Technological Edge

1xBet offers an impressive range of over 250 payment methods, allowing its partners to cater to a diverse, global audience. This expansive payment solution system supports seamless transactions, offering greater accessibility for players and affiliates.

Furthermore, 1xBet’s multilingual customer support, available in over 31 languages and operational 24/7, underlines its commitment to global expansion and customer satisfaction. Partners can also benefit from partner training programs to ensure top-tier service delivery.

3. Global Awards and Industry Recognition

In 2024, 1xBet achieved significant recognition in the international betting community, further cementing its B2B influence. It has been shortlisted for the SiGMA East Europe Awards 2024 in two categories: Best Affiliate Program and Best Online Sportsbook. These awards recognize 1xBet’s growing footprint in Eastern Europe, a region where the company sees great potential for further development.

1xBet’s track record in 2024 already includes several high-profile awards:

  • Best Sportsbook Operator of the Year at the SiGMA Africa Awards 2024.
  • Affiliate Company of the Year at the International Gaming Awards 2024.
  • Best Esport Operator at the SiGMA Americas Awards 2024.

These accolades underscore 1xBet’s capacity to innovate and lead in the betting industry across various regions and sectors.

4. Blockchain Integration and Token Economy

1xBet has also embraced blockchain technology, with the introduction of the 1XBET token on the Ethereum network. The token’s total supply is capped at 50 million, with 92 holders and a recorded 4,463 total transfers, as per data from Etherscan. This move into cryptocurrency reflects 1xBet’s commitment to integrating cutting-edge technology into its business model, offering new opportunities for growth and investment for its partners and clients.

5. Strategic Influence in Eastern Europe

The nomination for the SiGMA East Europe Awards highlights 1xBet’s strategic focus on Eastern Europe. This region holds immense potential for growth, and 1xBet has been actively expanding its presence through both its affiliate and sportsbook programs. The company’s ability to attract attention in this competitive market speaks to its effectiveness in offering tailored solutions and building strong relationships with local partners.

1xBet’s B2B influence is marked by its technological innovations, comprehensive platform solutions, and widespread industry recognition. From winning prestigious awards to expanding its operations in key markets like Eastern Europe, 1xBet continues to push the boundaries of the betting industry. Through its robust affiliate program, flexible platform offerings, and strategic adoption of blockchain technology, the company positions itself as a leader in the B2B betting ecosystem.

This report highlights how 1xBet’s influence is not only reshaping the betting landscape for its clients but also setting new standards for operational excellence and technological integration across the industry.

Restrictions

Although 1xBet operates in numerous countries worldwide, it faces legal restrictions and outright bans in several regions due to local gambling regulations. These restrictions stem from varying degrees of regulatory frameworks around online betting and gambling. Below is an overview of where 1xBet is banned and other significant operational restrictions. For instance:

United Kingdom: Banned for regulatory breaches, including accusations of accepting bets on illegal activities such as cockfighting and topless casinos.

United States: Blocked due to concerns over broadcasting altered sports matches and gambling activities involving underage players.

Russia: Banned because 1xBet refused to obtain a local gambling license and cooperate with state regulatory bodies, operating illegally offshore.

In addition, 1xBet is banned in a plenty countries due to regulatory restrictions. These include Germany, Portugal, Czech Republic, Poland, Belgium, Australia, Sweden, India, Bulgaria, and Uganda.

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